Babel Novel
Chapter 158 Under Her Leadership
Chapter 158 Under Her Leadership
Chapter 158 Under Her Leadership
Hannah's powerful and resolute voice was echoing in the meeting room.
"This is my preliminary planning on the project of the Light Building. Speak it out if you've got any idea
in mind. They don't have to be some very practical proposals. Just say whatever crosses your mind, so
that the rest of you can be inspired." she said.
It was a little quiet in the meeting room.
It seemed that nobody had come up with a better idea.
After all, they had tried to get this job done before, but unfortunately, they had not had a solution yet.
At last, the Light Building ended up with being an unfinished building. The higher-ups had given up on
the project and didn't waste more time and energy to reopen it. It seemed that they were ready to
accept the great loss.
So, at that moment, Wang, one of the project members, said, "Ms Hannah, I've got no proposal on the
project now, but I've got some questions about your project planning."
"OK. Go ahead." Said Hannah.
"First, you said we need to advertise the commercial building. I second that! At the beginning, the
higher-ups were confident on the project, thinking that we could win the support and approval of the
market due to the our good reputation. Obviously, it didn't work out. So, I'm no your side to create the
publicity stunts on the building. However, I don't quite agree with you on the second point, which was to
convince the luxury brands to open stores in the building. To be more exact, I think it's a pie in the sky.
It wouldn't be a problem for us to attract investors when we built and hyped it at the very beginning. But
we're in a difficult situation now, and it's almost impossible for the luxury brands to trust us again,
especially for those high-end luxury brands. You mentioned that we could reduce the rent or sign a
valuation adjustment mechanism (VAM) with them. Of course, to us, we do offer the investors very
good deals. But to the investors, they still have to bear extra operating costs of opening new stores,
such as decoration, goods, salaries, taxes, water, electricity, shipping cost, and so forth, which will be a
great sum of money. It's hard to convince the businesses when they can't see a bright prospect. As for
the third point, you said we will build a large-scale e-commerce market. Sorry, I didn't quite get it."
"I'll give my answer to the third point first." Hannah turned to Wang and explained, "To build a large-
scale e-commerce market means we're gonna turn it into an online sales platform. We'll customize a
transaction app for it exclusively, hire internet celebrities to sell the goods through live commerce, and
we'll also provide home delivery service."
"That means, we'll do internet marketing, right?" Wang asked with confusion, "But this project is aimed
to create a high-end and premium shopping mall. If we do as you said, will it sound too cheap? And
what about internet celebrities? What did you mean?"
Until then, Hannah realized that "internet celebrities" were not popular ten years ago.
It was different from the concept of "celebrities".
"'Internet celebrities' are popular stars who can sell goods." she explained.
"Do you mean star endorsement?" Wang still couldn't quite get it.
Hannah thought of it and said, "It's a little more than that. To put it simply, the stars will sell the goods
through live commerce."
"Are they willing to do that?"
"I'll make them say yes." Hannah said firmly.
She was sure about that. The stars could make a killing by selling goods through live commerce, and it
would be a hit ten years later.
She just needed to adopt the online marketing methods ten years later. Then it would be a sure thing
that she would succeed and earn the profits easily.
Hannah was also inspired suddenly and came up with the idea.
Fortunately, she lived ten more years than the others.
Hearing Hannah's explanation, Wang still had some doubts.
It was also difficult for Hannah to make herself clear now. Anyway, everyone would finally get that when
she got things done. She didn't want to waste much time on the meeting either, then she added, "Now
I'd like to talk about the second point of your concern. Honestly speaking, you were right that the
investors wouldn't invest for no reason if they couldn't see a bright prospect. But, profit is not the only
reason for them to move in. Connections also count. Cooper Group has been in real estate for many
years and we've built strategic cooperation with quite a few of companies. And quite a lot of them have
got on the right track with the help of Cooper Group. I don't believe they'll all turn us down. What we
need to do now is make up our minds to do it. We can't jump to the conclusion before visiting and
negotiating the companies one by one."
"OK. I see!" Wang said humbly.
"So, any other questions?" Hannah turned around to look at the other project members.
Everyone was silent.
After all, just as Hannah said, no one could tell it would be a failure unless they gave it a shot.
"OK. Then I'll divide the work now." Hannah went straight to the point, "We've got three points on the
planning scheme. So you'll be divided into three groups and do your jobs. Mila."
"Yes, Ms Hannah." Mila answered.
"Your job is to contact with the Advertising and Media Department to advertise and market our
shopping mall. I require that Light Building must be shown on the satellite television advertisement, on
the cover of the hot apps for no less than three seconds and on the LED screen advertisement in the
city. Besides, invite one A-list star to be the spokesperson of it. I'll cut the ribbon once again. Be sure to
create publicity stunts beforehand."
"OK. Got it." Mila said.
"Mann." This belongs to NôvelDrama.Org.
"Yes, Ms Hannah."
"You're responsible for the businesses' list. We must first convince three to five luxury brands to move
in. Let me look over it before you make the final decision. I'll go with you and negotiate with them on
the details related. Meanwhile, make an overall business partner plan and estimate the profits."
"Copy that, Ms Hannah." Mann replied immediately.
"And Wang." Hannah called him again.
"It will be your duty to create the online shopping platform. I'll give you the planning within today. You
just need to do according to the planning scheme I give you. Come to me directly if you have any
questions. We'll work it out together."
"Roger that, Ms Hannah."
"You're the team leaders and you can allocate the work to your team members as you wish. Give me
the list after you give out the work, so that I know what you'll be doing in the project. Report your work
progress every day before you get off!" said Hannah.
"Yes, Ms Hannah." everyone said respectably.
"I need to see it work in two weeks!" Hannah took out her phone and checked the date, "On 28th this
month, arranged for the time being, I'll have to cut the ribbon again and reopen Light Building. So,
guys, make sure all your jobs are well done and approved before that day."
"OK."
"Dismissed." Hannah simply ended the meeting without making a conclusion.
It seemed that no one could follow Hannah. And they only saw Hannah stand up to leave.
If they hadn't been there, they couldn't have imagined a 22-year-old graduate could be so bold and
capable. They even had a delusion that Hannah was a very experienced businesswoman and they
were powerful and would prevail under her leadership.